What is RPR?
The RPR robust national database, along with enhanced search and reporting capabilities, empowers REALTORS® anywhere in the country to provide detailed information to their clients and customers. The enhanced search features allows nationwide property searches, as well as market-to-market comparisons.
Exclusively for REALTORS®
RPR is an NAR member benefit that will be available to all REALTORS®. RPR is 100% owned by you, directed by you, and operated for the benefit of NAR and its members. Only REALTORS® can access the information available in RPR—there is no consumer access.
Breadth of robust data
RPR provides a detailed view of every parcel of property in the United States, including; public record and tax assessment information, details of prior transactions and sales history, zoning, permits, mortgage and lien data, FEMA flood maps, neighborhood and school district boundaries, as well as the largest database of foreclosure information by county in the industry . RPR merges MLS/CIE-provided information with this robust catalog of publicly available data, while also incorporating psychographic and lifestyle information, all in one place. Imagine a single-source national compilation of public information that provides all the facts on over 147 million U.S. residential and commercial properties, for the exclusive use of NAR’s members. That’s RPR!
Accurate and advanced valuation tools
RPR helps REALTORS® interpret information in its database, and produce valuable analytical reports for clients and customers. Report content is managed using tools to refine the value of a property. For example, by updating the facts or subjective analysis of a property, you can also show return on investment from a planned or existing home improvement project. REALTORS® can also create a personal library of market information. Analyzing listing, sales, and default unit and volume trends, along with pricing, mortgage, and valuation history, REALTORS® get a unique and comprehensive interpretation of the dynamics driving the market.
An advantage to productivity and efficiency
Because it’s all in one place, RPR has the ability to enhance agent productivity. Search features yield nationwide property results, as well as local market-to-market comparisons. Market trends, unique maps, and robust reports are all readily available, but that’s only scratching the surface. With its advanced reporting tools, RPR can enhance sales and listing presentations. An easily interpreted historical chart for each property layers years of transactions and financing activity, assessed value, loan balances and default recordings, along with other relevant trends and facts. Smart analytical tools like these, along with nationwide demographic comparisons, can help agents provide value to their clients.
Have it your way
REALTORS® can use RPR to create customized reports to share with clients and customers. Start by setting unique parameters to customize the report the way you want it, and even personalize its appearance with your personal brand. The Market Activity and Forecast Report provide all the details for your clients and customers, with special features to focus on distressed property conditions and expectations for the future.
Today’s real estate markets change quickly. With RPR, REALTORS® can respond with confidence to consumers who demand increased access to detailed information. RPR will increase the breadth, depth, immediacy and power of real estate and it’s a free member benefit, exclusive to the REALTOR® members of NAR. For more information.
